Our Story

Where it all began
"Nestled in KwaZulu-Natal, SU Skincare is more than just a skincare brand—it’s a story of passion, perseverance, and the transformative power of nature."

Founded by Sindisiwe Cele, SU Skincare was born from a deeply personal journey. Frustrated by the lack of truly nourishing, chemical-free skincare, Sindisiwe set out to create a solution for her own skin concerns. With years of experience in the beauty industry, she pursued further studies in Phytomedicine and Natural Ingredients at the University of Pretoria, unlocking the secrets of plant-based skincare.

As she perfected her formulations, something remarkable happened—her skin transformed, and so did the demand for her products. What began as a personal mission soon became a thriving skincare line, built on the principles of purity, efficacy, and the power of natural ingredients.
Why Us?
Every SU Skincare product is ISO-tested and approved, ensuring the highest quality while embracing the rich botanical heritage of South Africa. When you choose SU Skincare, you’re not just choosing a product—you’re embracing a commitment to healthy, radiant skin and a brand that celebrates the resilience of nature.

Free from harsh chemicals, parabens, and sulfates for healthier skin.
Designed for specific skin concerns like acne, ageing, sensitivity, or hydration.
Gentle yet effective for every skin tone and type.
Experience the magic of SU Skincare—where nature meets science, & beauty begins with care.